OFFICIAL FIRST LOOK : BALMAIN PARIS x H&M AKA #HMBALMAINATION IS HERE


Posted on May 18th, by Dominique in interview, magazine, style. No Comments

HMBalmain_BalmainHM_HMBalmainNation_logoIt was just announced by Balmain Creative Director Olivier Rousteing and top models Jourdan Dunn and Kendall Jenner (via their social media pages of course) that H&M will kick off their second decade of collaborations with French house Balmain. HMBalmain_BalmainHM_HMBalmainNation1_jpegThe three of them walked the Billboard Music Awards red carpet wearing head to toe what apparently will be called #HMBALMAINATION looks.

In a timely interview with style.com, talking about the level of couture design and craftmanship that he promised will be kept up in the collaboration, Rousteing threw a little bit of shade towards the previous 10 designer collections by saying : “My collaboration is different from the others. H&M really challenged themselves with craftsmanship, with the high couture level of France, and the results are great.”

*insert at least three palmtree emojis and that little ghost/alien that can’t believe Rousteing just went there*

HMBalmain_BalmainHM_HMBalmainNation2 jourdan-olivierHMBalmain_BalmainHM_HMBalmainNation3

On November 5, 2015, both a men’s and women’s collection will drop, accompanied by shoes and accessories. The items will be released at H&M stores worldwide and online at hm.com.

HMBalmain_BalmainHM_HMBalmainNation_KendalJenner_JourdanDunn_OlivierRousteing

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