KNOTORYUS TALKS TO AVENUE FOUNDER LINA FREDRIKSSON ABOUT HER VERY OWN ADIDAS SNEAKER, HYPE VS INNOVATION AND THE ‘MEH’ OF THE RESELLER
If you’d do a poll among young fashion killers on IG or Snapchat and ask them what item they’d mostly like to release carrying their own name, surely “a sneaker” would come out as top answer. That dream, but for much more legitimate reasons than “it would be lit AF”, has come true for the Swedish/Belgian Lina Fredriksson. For ten years now, through sheer hard work, dedication and a genuine love for the culture she has been making a global success out of her store Avenue, located in the fashion district of Antwerp. Tonight we’ll be celebrating her first collaboration with adidas: the adidas Consortium x Avenue EQT 93/16 Support. A buttery and luxurious but super clean play on the usually leisurely looking model which comes in two high end colourways: black and tan.
KNOTORYUS: First of all, congratulations! I know you’ve been … Read More »
The fashion versus sustainability imbroglio is one that has been tainting the industry for years. We don’t need the vast amount of clothes that are being churned out season after season, we all understand that (but does anyone really still want to be caught in a Rottweiler print out in these streets?) We can look to slow fashion for answers and invest in trend-averse, high-quality goods that can be worn season after season. Just thinking about the “Martin Margiela: The Hermès Years” expo and Margiela’s pioneering evergreen designs makes the best case for the slow fashion movement. On the sustainable production front, pioneering brands like Bruno Pieters’ Honest By. and Rombaut are leading the way in creating great fashion for the lowest possible ecological and social impact. Alas, still too many companies prefer fast fashion’s bottom line over a complete and transparent overhaul. That’s a … Read More »
(Hermès Autumn-Winter 2002)
One of our favourite museums in the world, MoMu, the institution that is housed in the same building as the Royal Academy of Fine Arts: Fashion Department aka the world-renowned Antwerp Fashion Academy, is racking up one stellar show after another. Following the highs that included: “Dries Van Noten: Inspirations“, “Game Changers” and most recently the touching “Rik Wouters & the Private Utopia“, we are now treated to a deep-dive into Martin Margiela’s six-year stint (1997-2003) at French luxury house Hermès. While avid fans are well aware of the parallel parcours the notoriously independent designer rode next to heading his own Maison Martin Margiela, it is clear that this has been very much the more subdued part of the Belgian’s story. Until now. MoMu director and curator of “Martin Margiela: the Hermès Years”, Kaat Debo, took it upon herself to initiate an … Read More »
(Image: Perre van den Brink & Freddy Tratlehner at Avenue © Kelly Fober)
The morning I’m interviewing the two creative polymaths behind TRATLEHNER, the Amsterdam-based clothing label that had a succesful run in 2014, but then fell silent, two things happen: I receive a years-old Facebook-memory that had me quoting a VjezeFur/De Jeugd Van Tegenwoordig lyric and I receive the first mail of the year from the great Walter Van Beirendonck to set up a new work project. My co-workers who are deeply aware of my admiration for both these men deem these coincidences pretty weird, but as someone who on one hand isn’t superstitious at all, I have also learned to accept that when it comes to the people that have provided me with loud laughter, comfort and great art at points in my life when I needed it the most, the universe … Read More »
KNOTORYUS CATCHES UP WITH POLITICAL STREETWEAR BRAND HYPEPEACE TO DISCUSS THE NEW DESIGNS, PROTESTS & ANONYMITY
On the dawn of the launch of their second release, this time in support of people affected by the Syrian crisis, we talk to political streetwear collective HYPEPEACE, whose first release, the super popular “Palestine” sweater – a clever play on the famed “Palace” tri-ferg, with proceeds going to Palestinian youth forum Sharek – shot them straight to Insta-fame and beyond.
KNOTORYUS: Let’s talk about the aftermath of the first HYPEPEACE release, the “Palestine” designs. Did you expect it to take off so quickly?
HYPEPEACE: “No, we definitely didn’t. We only started out by making a few pieces, not even a hundred. But then my buddy Akito Hearnshaw posted about us and that triggered the first wave of interest. Mainly people from London started buying our products, but Akito also has followers all the way to Japan, so we immediately got a Japanese order as … Read More »
KNOTORYUS CHECKS IN WITH DESIGNERS MARIE-SOPHIE BEINKE, EMMANUEL A. RYNGAERT & SCHUELLER DE WAAL AHEAD OF THE ACT! CUT! PLAY! FASHION FILM SCREENING
When I was 15, I saw my first fashion film. It was a Prada feature named ‘Thunder Perfect Mind’, directed by Ridley & Jordan Scott, in which Daria Werbowy traipsed through Berlin in custom Miuccia while reciting a poem. It was alive with chic and frisson and I remember becoming instantly obsessed, endlessly sketching the outfits and re-watching what represented a perfect break from my small-town reality. Films like that allow fashion fiends to experience the movement of clothing that’s otherwise unattainable, breathing a dream to life, in a way.
That first contact with a dream is why you don’t want to miss out on the February 9 Antwerp screening of Act! Cut! Play!, a talent development project uniting creators from different disciplines to challenge and lift the medium of fashion film. For this first edition, the organisers – MoMu Antwerp, Dutch … Read More »
KNOTORYUS TALKS TO MICHAEL “La MJC” DUPOUY ABOUT “ALL GONE”, CURATING DREAMS AND HOW SHORT OUR SUPREME X LV-MONEY IS
In the intro of the 11th edition of his brain child, the coveted “All Gone – The Finest Of Street Culture 2016“-book, Paris native Michael Dupouy, starts out by stating: “Growth and progress are never without risk.”
He goes on to explain beautifully how a once niche movement has evolved into what some think to be a mindless monster while others perceive what is happening to be a very important levelling up of a culture. Michael finishes musing: “The best is yet to come.”
Michael Dupouy is co-founder of independent communication agency La MJC, one of the first agencies in Europe to work closely on major campaigns with the world’s biggest brands and inserting these streets’ much sought after flavour into their goods, while also designing special products with them -literally- carrying the La MJC-stamp. It is hard to find someone better suited to make bold statements about the state of today’s “saturated … Read More »
Designers Shone Puipia and Raphäele Lenseigne both went for the jugular at the Royal Academy of Fine Arts Antwerp: Fashion Department aka the Antwerp Fashion Academy ‘s ‘SHOW2016‘. Puipia presented one of our favourite 2016 graduate collections with a dreamscape of women revealing their wild side, while Lenseigne draped her models in streaked patchwork armours and gave us her strong ‘Get Mad’ silhouettes. What stood out in their collections was the stellar footwear, created by two different minds but somehow cohesive. So they went for the bold move and co-founded footwear (for now) label ‘Adult.’. They describe the brand as making ‘shoes for women who embody various characters in their lives.’ Their first collection of boots constructed from original materials such as eel and acryl is now up for preorder, the lookbook is ace and it’s time to see what’s good with these two grown fashion newbies.(above image: Shone Puipia & Raphaële Lenseigne … Read More »
The bright and bouncy creations of Belgian artist and entrepreneur Bué The Warrior have lit up streets and smartphones alike all across the globe for years. We lost him to the sunny sidewalks of Mexico City and a batch of waffle irons last year, but that doesn’t mean he’s going to stop working with those he considers to be the best. That’s where the incredible -headed by founding partner, Case Studyo co-owner and KNOTORYUS favourite Mathieu Van Damme- Toykyo dream weavers come in. For ten years now, they have been the design studio behind some great campaigns, fashion shows, art editions, album covers and many other lauded achievements. A new collaboration between Bué The Warrior and the studio called ‘HOLLY x TOYKYO’ has just dropped, inspired by Mexican culture, Belgian colours and Bué’s budding waffle empire called Holly Waffles. We caught up with Toykyo … Read More »
‘A sight for sore eyes’, that would be one way to describe the universe of Belgian interior designer and architect Gert Voorjans. If Gucci’s recent renaissance under Alessandro Michele’s baroque-meets-70s aesthetic was an indication of how much people were ready for a dash of opulence and eclectic grandiosity in their lives again, Voorjans could have told you that 25 years ago. In a time when 90s minimalism reigned supreme, he had a vision and stuck to it. International success, celebrity clientele and a devoted following ensued. If you’ve ever stepped inside a Dries Van Noten flagship store, marvelled at the decor and wondered ‘why don’t I live like this, like, can I stay?’, you only have one name to jot down.
A career that impressive calls for a closer look at the homes he has transformed, which is exactly what Voorjans’s … Read More »