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The Most podcast - Episode 87: Lee Stuart

The Most podcast - Episode 87: Lee Stuart

Before becoming a big international marketing exec at New Balance, Lee Stuart was the very first brand director at streetwear juggernaut Patta.

A true curatorial-savant and connector, Lee Stuart's work lives at the intersection of style, culture, music and purpose-first storytelling. Whether he's building legacy-shaping brand campaigns, curating gallery shows, or launching for-us-by-us initiatives - everything Lee touches is grounded in intention.

Lee discusses the road that led to his tenure at the legendary streetwear brand Patta, where he was able to put his deep love for the company and its mission to work. Together with Dominique Nzeyimana, he discusses some of his favourite work, including community-centred brand campaigns and co-anchoring perception-shifting projects like the Allerdale campaign for New Balance.

From grief to self-expansion, Lee’s is a story built on instinct, trust and knowing exactly when to let go of comfort in favour of a grand pivot.

Spotify: https://bit.ly/43QGxZH
Apple Podcasts: https://bit.ly/43NZvAd 

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Image c/o Lee Stuart

Image by Isabel Janssen - Aruna Vermeulen, Angelo Baque and Lee Stuart at Kunsthal

© Patta

© New Balance - Allerdale

Follow Lee Stuart HERE.


Listen to the The Most conversation with Guillaume “Gee” Schmidt HERE.
Listen to the The Most conversation with Vincent van de Waal HERE.
Read the KNOTORYUS 2019 interview with Lee Stuart HERE.

(c) Portrait Lee header c/o Lee Stuart




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Marie Davidson - 'Demolition'

Marie Davidson - 'Demolition'