All-out early 2000s TOMMY JEANS vibes floating your way! For their SS18 capsule campaign, Tommy Hilfiger wants to celebrate diversity, the act of being yourself and the brand’s music heritage with a campaign featuring new artists like IAMDDB, Paloma Ford, Jelani Blackman and Salma Slims as well as models T-Bone Fletcher and Rei.
Shot by image-maker Christian Oita in London, the 65-piece collection campaign features pieces heavily drawing from vintage Tommy styles (missing you, Aaliyah), updated with neon colour pops and reworked oversized logos. The collection also includes the 'Icon' shoe, based on the original 1997 Tommy Hilfiger ‘Fly’ sneaker.
The SS18 TOMMY JEANS collection will be available at select Tommy stores and wholesale partners plus online at tommy.com starting May 9, 2018. If you create a menswear wishlist or womenswear wishlist, you get exclusive pre-sale access on May 8.
